Instructional Designer

at Heroic Public Speaking HQ


Heroic Public Speaking (HPS) is considered by many to be the preeminent keynote Speaker training company in the world. We're a small company with headquarters in Lambertville, NJ, and were founded by a husband and wife team.

HPS helps speakers with transformational ideas leverage the power of performance to move audiences (and themselves) to think, feel, and act differently. Simply put, we help speakers deliver best in class performances so their ideas take hold and spread because we believe that a speech has the power to change the world and the people in it—including the speaker.


We are looking to fill a contract position for the role of Instructional Designer to help us build and diversify our educational offerings over the next 1 to 2 years. The right candidate for this role will fully manage the course design process from inception through implementation, for multiple new courses that need to be designed within the same time frame.

The ideal candidate for this role will be passionate about adult learning and development, virtual experiential design, and technology.


  • Assist in evaluating and setting up a new intelligent learning platform (ILP).
  • Collaborate with the HPS team and other contractors to translate new and old intellectual property into curriculums and virtual courses.
  • Design, build, and implement multiple interactive online courses and programs over the next 1 to 2 years.
  • Identify, evaluate, and integrate technologies and media into effective instructional and learning design plans.
  • Evaluate the effectiveness of the instructional design process and product and devise solutions to maximize learning outcomes.


  • At least 3-5 years experience designing virtual courses and/or other instructional resources for adult learners.
  • Prior experience working in LMS and ILP platforms and other learning design software.
  • Ability to demonstrate a foundational knowledge of instructional design principles, methods, and techniques.


  • Strong verbal and written communication skills; you enjoy engaging with and influencing others.
  • Accountability.
  • Willingness to take well-informed risks, not shy away from them.
  • Ability to manage multiple priorities and meet a deadline while maintaining an emphasis on detail and excellent follow-through.
  • Comfort with taking direction and responding to feedback well while also having the confidence to improve company processes.
  • Ability to collaborate and work in support of other teammates, as well as work independently.
  • An appreciation for drama on the stage or TV, but a preference to avoid it on a day-to-day basis.
  • A high degree of emotional intelligence and presence of mind is an absolute.


We’re a company that values and embraces technology; you must be comfortable learning and using modern processing and communication applications, like Google Suite, ClickUp, and Slack.

Additionally, you should have experience working and designing within ILPs and LMSs. Our current learning management system is Thinkific.


Commensurate with experience.


This role is predominantly remote. However, you may occasionally need to travel to our headquarters, located in Lambertville, NJ, for collaborative curriculum development with team members and other contractors.


  • Your resume.
  • A cover letter.
  • A private link to a short video introduction posted on the video platform of your choice (around 2 min or so). We don’t expect an Oscar Award-winning speech but please DO NOT READ OFF A SCRIPT. We just want to get to know you and give you the opportunity to tell us, in your own words, why you are the perfect person for this position.
  • Links to your public social media profiles. (If you don’t have these, just explain why in your cover letter.)
  • If possible, an example of a course or program you previously designed.

We can’t promise to interview everyone who applies for a position at Heroic Public Speaking, but we promise to review every application that is submitted. We know how challenging the job hunting process can be, and we respect all the effort you put into your application.

(This will take you to a form where you can enter the information requested above.)

Questions to add to the application form:

  • What part of the job description most resonated with you?
  • Did you read anything in the job description you'd like clarity on?
  • Tell us about what you're doing now and why you're looking for a change.
  • Is there anything else you'd like to share with us?
  • Do you have any additional questions about this position?


1. We develop people …

  • … so we look for what’s working before we look for faults in performance.
  • … so we give people the feedback they need to improve their performance in a way that they can hear.
  • … so we encourage and support people to go after big goals that might make them nervous.
  • … so we embrace changing roles and responsibilities as we grow.

2. We make and keep promises …

  • … so we do what we say we’re going to do even when it’s inconvenient.
  • … so we show up prepared and on time.
  • … so we don't make loose commitments that could lead to unmet expectations; we are explicit and clear in our promises even if we have to say "no."
  • … so we communicate in advance if a deliverable has changed.

3. We apply constraints to be more creative …

  • … so we use process checklists to free our minds from worrying about busy work.
  • … so we are lean and nimble and can adapt to whatever comes our way.
  • … so we protect our time to allow for focused creativity.
  • … so we keep our space and ourselves clean, tidy, and organized.

4. We pursue mastery of craft …

  • … so we create transformational experiences for our students.
  • … so we are more focused on being effective than being right.
  • … so we develop everyone’s skillset because talent is overrated.
  • … so we produce “client ready” work; we don’t do sloppy.

5. We stay focused and on track …

  • … so we use OKRs to achieve our goals and guide our activities.
  • … so we play the long game and focus on the end goal rather than short term hacks.
  • … so we get gritty and try again if something doesn’t work and, if it still doesn’t work, we try something different.
  • … so we make decisions that align with our shared goals.

6. We create collaboratively …

  • … so we ask for help when we need it.
  • … so we treat others the way they want to be treated.
  • … so we make sure to recognize each members’ contributions.
  • … so we say, “Yes, and..” rather than “Yeah, but…”

7. We are always performers; never critics …

  • … so we go high when others go low.
  • … so we focus on achieving our goals instead of beating others.
  • … so we don’t waste time being petty or small.
  • … so we lift others up rather than put them down.

8. We care more about results than approval …

  • … so we don’t do unnecessary work just to look busy or impressive.
  • … so we don’t say we know how to do something when we really don’t.
  • … so we are transparent about our losses as well as our wins.
  • … so we bounce back quickly when rejected or disappointed.

9. We communicate clearly and directly …

  • … so we never gossip or pander.
  • … so we show respect to others.
  • … so we get to the point and don’t waste time.
  • … so we stand behind our convictions and values.

10. We take care of each other …

  • … so we are flexible and adapt to the needs of our team members.
  • … so we offer meaningful compensation, benefits and life experiences for our employees and their families.
  • … so we regularly express our gratitude and recognize the sacrifices people make in pursuit of big goals.

(This will take you to a form where you can enter the information requested above.)